You should know the basic knowledge about ad network
Some people always asked what is cpc in discussion groups, so I collect some basics bout ad networks here:
What is a CPA: CPA (Cost-per-Action): cpa is the the pricing model according to each visitor’ action to online advertising. These actions include, conducted a transaction, to obtain a registered user, or a click on the online advertising and so on. This is called the cpa.
What is CPC CPC (Cost-per-click): is the cost per click. CPC is to charge based on the number of clicks. Google adsense and some famous ad netwroks are this type.
What is CPS CPS (Cost for Per Sale): calculate commission in accordance with the amount of sales, CPS is very profitable.
What is the CPL CPL (Cost for Per Lead): As the name suggests, lead is sign up, to pay commission by the number of users sign up. Do not think this is very easy to do, and some advertisers are simply cpl BT.
What is a CPO CPO (Cost-per-Order): according to each order to pay for your commission. Some cpo with progressive incentives.
What is CPM CPM (Cost per Thousand Impressions): cost per thousand impressions. CPM is expenses the CPM displays on your site every 1000 times (impressions). If you have a good English site, the flow is greater than 10,000 per month, CPM is better than CPC.
What is PPC PPC (Pay-per-Click): pay for each click, the ad can on the mailing list, also be users of your software.
What is PPL PPL (Pay-per-Lead): pay for your user registration, for example, game Union.
What is PPS PPS (Pay-per-Sale): pay based on the amount of sales.
What is the CPTM CPTM (Cost per Targeted Thousand Impressions): in a word, it is thousand impressions costs only for specific groups. CPM is generally for all users, but CPTM only to a specific user. Such as the famous blog ad network chitika, for unique users of more than 20 million monthly can be put cptm, the cptm only for US / Canada visitors, $ 5 per 1,000 impressions for unique users, do you have the traffic?
